Our Story

Baby Give Back is a Queensland charity with a mission to give children an equal start in life by providing material basics (like clothing and nappies) to vulnerable families. We leverage the power of community donations and volunteers to create impact in partnership with social service agencies and health networks working with families in need.

The idea came to life when our founder Carly wished to pass on her gently used baby items after completing her family. Realising how lucky she was to be able to provide everything her children needed for the best start in life, Carly became passionate about helping families who weren’t as lucky as hers and recreating a village in her community. Inspired by St Kilda Mums, Carly began collecting donations and connecting with agencies, quickly transforming her garage into a makeshift storage space for the growing donations.

With the need in the community ever increasing, Baby Give Back expanded, moving to a warehouse in Burleigh Heads in 2018, and later to a larger facility in Varsity Lakes in 2020.

From 2025, our focus is on expanding our clothing program and ensuring it is accessible to every Queensland child in need.

Powered by an army of incredible people who share our vision, our volunteers are the heart of what we do. On any given day, our warehouse is bustling with the chatter and energy that these incredible people bring to our community. With the courage to do whatever it takes to achieve our mission and the backing of our incredible community, Baby Give Back provides judgment free support to thousands of babies and children each year.

The Problem

For vulnerable families, purchasing clothing and other essentials for their young children aged 0–5 can place a heavy strain on already stretched budgets. The first 2,000 days -from conception to school age - are critical for a child’s development. During this time, their experiences shape long-term physical, mental and social outcomes.

Parents must make sure their children are dressed before they can even think about other essentials. When we can step in and help meet this need, families are able to redirect their limited income towards food, rent, medication and keeping their children safe. By redirecting quality pre-loved clothing from Australia’s textile waste, we help children feel safe, warm and included, while easing the pressure on families and giving every baby and child a brighter start in life.

Our Story in Action

Discover the heart of Baby Give Back through our story. Watch our video to see how we provide essential support to families in need, working alongside social service agencies to give every child an equal start in life. Learn more about the impact of your donations and how we’re building a brighter future, one family at a time.

Our Mission

To give children an equal start by providing material basics to families in partnership with support services

Our Vision

Every child has an equal start in life.

We believe the fabric of yesterday can ease the burdens of today and promise a brighter tomorrow.

In a world overflowing with excess, we see beauty in second chances; second chances for clothing, for families, and for children. Every child needs clothing and every parent deserves the relief of knowing this need is met. When the basics are taken care of, vulnerable families can focus on other essentials like food, shelter and stability.

With every item passed on, we ease the weight of worry, lighten the load and restore dignity and self-worth. With every act of kindness, families have a real chance at breaking cycles of disadvantage and building a better life.

These small acts of kindness collectively create a ripple of incredible impact across generations. Together we stand as hands that give and hearts that care - building a future where no child is forgotten, no potential is wasted and every child has an equal start in life. By reducing the waste that burdens our planet, we are weaving change that will last for generations. One item, one child, one family at a time."

Our Values

  • Courage

    We are passionate, transparent and will do whatever it takes to achieve our mission.

    Baby give back Courage
  • Community

    Everyone is welcome to be a part of our village.

    Community
  • Compassion

    We provide judgement-free support to vulnerable families. 

  • Sustainability

    We care about a healthier future for our children, our community and our environment so we redistribute, repurpose and recycle.

Our Team

It takes a village to raise a child and at Baby Give Back we have an incredible number of community members who ensure we can continue our work. We are powered by over 700+ volunteers annually who give their time to ensure vulnerable children have a safe start to life.

Our Board

  • Stephen Holmes

    Stephen Holmes

    Chairman

  • Carly Ashwood

    Carly Ashwood

    Director

  • Carly Fradgley

    Carly Fradgley

    Director

  • Norelle McHugh

    Norelle McHugh

    Director

  • Charlotte Goninan

    Charlotte Goninan

    Director

  • Robert Hoffman

    Robert Hoffman

    Board Member

Executive Team

  • Carly Fradgley

    CEO

  • Shannon Calderoni

    Shannon Calderoni

    COO

OUR 2030 STRATEGY

OUR 2030 STRATEGY

We are excited to soon be launching our 2030 Strategy with a refined focus on scaling our Clothing Program across Queensland by leveraging the circular economy and redistributing preloved clothing. Babies and children deserve to grow up in engaged, equitable communities where families thrive.

COMING SOON

Annual Reports

Our annual report gives you an insight into what Baby Give Back has achieved during the last financial year.

Download our Current Annual Report